Do your feline patients love you and your practice? Tips to improve the feline veterinary experience
While most cats come into our practices when they are first adopted, many don’t return until they become sick. Why is this? Cats don’t like coming in to the clinic, clients don’t like bringing them in to the clinic and, sometimes, we don’t like seeing them. How can we change this? Understanding why cats get stressed - What is the essence of being a cat? Why do they react the way they do? We will look at the basic inherent need for self-defense in this small predator and how that translates into how they behave. Small changes to make in the practice to make it more friendly for cats - What things in the clinic stimulate the fear response and how can we reduce those triggers? These inputs include smells, sounds, sights, sensations and tastes. Learn how to identify and reduce these stimuli and how to approach and handle these frightened, reactive individuals through empathic caring, rather than through “processing” our patients. Communicating why (and when) they should bring them back: Many clients do not recognize the subtle signs of sickness. Many don’t understand the benefits of preventive care. Often they are concerned about being able to perform the treatments we recommend. We will talk about these critical points of communication and education.
In case you have missed this webinar, you have the opportunity to watch a recorded version here
Margie Scherk DVM, Dip ABVP (Feline Practice)
Margie graduated from the Ontario Veterinary College in 1982. In 1986 she opened Cats Only Veterinary Clinic in Vancouver, practicing there until 2008. She published several clinical trials whilst in practice. She has written numerous book chapters and is an active international speaker as well as enjoying teaching on-line. She is Co-editor of the Journal of Feline Medicine and Surgery. Margie has served extensively in the American Association of Feline Practitioners as well other veterinary organizations. Her interests include all things feline, in particular, analgesia, the feline digestive system, renal disease and enabling more positive interactions with cats.